A Conversation about Personal Branding and Marketing Yourself with Rita B. Allen

1/26 7pm update: This event will be rescheduled as Rita's flight was cancelled due the snowstorm and she cannot get on a new flight in time.

Join us for a Fireside Chat with Rita B. Allen about her book Personal Branding and Marketing Yourself: The "Three Ps" Marketing Technique as a Guide to Career EmpowermentThe discussion will be moderated by Kaitlynn Malinowski Arvidson, Career Placement Manager of Graduate Programs at Regis College.

About the Book

Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer. In this engaging, timely, and informative book, acclaimed career and executive coach, trainer, and consultant Rita Balian Allen makes the case for personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the Three Ps Marketing Technique has been the key: 

Preparation Identify & Define Your Brand 

Packaging Create & Build Your Brand 

Presentation Enhance & Articulate Your Brand


About the Author

Rita Balian Allen is the president of Rita B. Allen Associates, a career management firm specializing in executive coaching, leadership development, management training and career development. She is a lecturer at Boston-area universities, a sought-after speaker and presenter, the author of numerous articles, blogs and the newly released book, "Personal Branding and Marketing Yourself: The Three P's Marketing Technique as a Guide to Career Empowerment". Rita was voted one of the top ten executive coaches by the Boston Women's Business Journal. 


Date and Time:  
January 29, 2015
6:30 - 8:30 PM


6:20-6:40pm: Registration, mingling, and light dinner
6:40-7:40pm: Conversation with Rita
7:40-8:00pm: Q & A with the audience
8:00-8:30pm: Optional networking 


Regis College, 235 Wellesley Street, Fine Arts Center Atrium, Weston, MA 02493

Click here for a map of the college.

Members: $20; Non-Members: $30, Workshop and Annual Membership: $105
Regis College Students and Faculty can attend for free
You can add $19 to your registration for a copy of the book, which you can pick up at the event or you can bring $19 and buy one there.
A light dinner will be served.

To Register




If you are a student looking for financial assistance to attend this event, please visit www.stayinma.com.