Building Business and Professional Presence Using Social Media #WESTpresence

A Panel discussion with experts on social media.


Kathleen Buckley, Director of Marketing, Hollister, Inc. Read her Bio HERE

Kathy O'Reilly, Senior Director of Social Media Relations for Monster Worldwide. Read her Bio HERE

Chris Bortlik, SharePoint Technologist Specialist at Microsoft. Read his Bio HERE

Are you doing enough to build your personal profile and your business online?
What are strategic ways to use social media tools?

Learn about the latest social media tools and how to use them to build real relationships with potential clients and referral sources. Communication strategies can help build business and increase your SEO (search engine optimization). Learn about how to find communities online to expand your reach for potential business. Each tool requires different communication techniques and a plan.

You will learn techniques and how to use the following Social Media Tools:

  • LinkedIn
  • Twitter
  • Facebook and maximizing Timeline format
  • YouTube
  • Blogs

Also learn about:

  • Online Communities
  • Finding Press Opportunities
  • How to communicate using these tools
  • How to integrate all of these into your marketing materials
  • Overview of SEO and measurement

Date and Time:  

April 24, 2012

6:00 - 9:00 PM


201 Jones Road
Suite 601
Waltham, MA 02451


Members: $45; Non-Members: $75

A light dinner will be served.

To Register




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